To celebrate the release of the Illustrated Edition of J.K. Rowling’s Harry Potter and the Sorcerer’s Stone on October 6, 2015, Bloomsbury is giving readers the chance the help reveal the first image of Lord Voldemort, by posting #UnveilVoldemort to social media accounts. Visit unveilvoldemort.com for details!

They will reveal Jim Kay’s stunning image of Voldemort in five stages, and you can take part in each one by using the hashtag #UnveilVoldemort on Twitter, Facebook and Tumblr! At the publishing time of this post there are already 8,615 mentions, so let’s keep it going!