Butterbeer was originally only available for fans to purchase at the Wizarding World of Harry Potter theme park in Orlando, Florida in 2010. Next, in 2012, it ventured to Warner Bros. Studio Tour London and then Universal Hollywood in 2016. Now, there is a new form for fans to enjoy – Bottled Butterbeer!
For the very first time, fans of Butterbeer can experience the Wizarding World drink in a brand-new way – at home! A much-requested fan favourite over the years, it comes in beautifully crafted souvenir glass bottles with each one featuring an exclusive collectable label designed by MinaLima.
The Bottled Butterbeer will be sold at WB Studio Tour London, Platform 9 3/4 shops and their online counterparts. Unfortunately they will only ship to the UK for now. It was also revealed that there will be different labels to collect as time goes on. We have asked if the new mug will also be available for purchase but have not heard back yet.
At 7:30BST tonight (September 10th,) Warwick Davis will be taking over the Studio Tour Instagram to answer questions about the Bottled Butterbeer.
The studio tour started the fun yesterday with a mystery video where some Potter personalities received boxes in the mail.
The Studio Tour have sent over a press release with more details on this delicious development:
Warner Bros. Studio Tour London – The Making of Harry Potter and Platform 9 ¾ Shop launch the world’s first bottled Butterbeer.
For the very first time, fans of Butterbeer can experience the Wizarding World drink in a brand-new way – at home!
Appearing throughout the stories and loved by Hogwarts students and teachers alike, Butterbeer is a much-requested fan-favourite. Previously available in draught form at select Wizarding World locations, today, the world’s first official bottled Butterbeer launches exclusively at Warner Bros. Studio Tour London –The Making of Harry Potter and the Platform 9 ¾ Shops at London King’s Cross, Heathrow and Gatwick Airports.
Made and brewed in the U.K, bottled Butterbeer has a style which is entirely unique and comes in beautifully crafted souvenir glass bottles, each one featuring an exclusive collectable label designed by MinaLima, the design duo behind the graphic props of the Harry Potter and Fantastic Beasts films.
Following launch, there will be different labels to collect, making a bottle the perfect gift for any fan to first enjoy and then proudly display.
Best served chilled and poured straight from the bottle, the delicious soft drink features a new take on the butterscotch flavour fans know and love. The unique blend of top-secret ingredients make bottled Butterbeer a must try for any aspiring witch or wizard!
Bringing the magical taste to everyone, bottled Butterbeer can also be purchased online at shop.wbstudiotour.co.uk or harrypotterplatform934.com and fans are invited to join us at @wbtourlondon and share their #ButterbeerCheers.
They also answered some questions you may have about the product:
What does bottled Butterbeer taste like? Butterbeer is a butterscotch flavoured sparkling soft drink.
What does bottle Butterbeer cost? Butterbeer is available at £5.95 for an individual 275ml bottle or £12.95 for 4 X 200ml pack.
Is Butterbeer dairy/free/vegan/vegetarian? Our bottled Butterbeer is vegetarian, vegan and gluten-free.
How is Bottled Butterbeer made? Along with the recipe, the brewing process is top secret.
Will Bottled Butterbeer be available to buy online? Yes, bottled Butterbeer is available to purchase from both Warner Bros. Studio Tour London and Platform 9 ¾’s website. Butterbeer is currently only available for delivery within the UK.
How many collectible labels are there? There is currently one label available, hand designed by MinaLima, the Graphic Design duo on all Harry Potter and Fantastic Beasts films. Keep an eye out for more collectible labels in the future.
We have some exciting news on this eve of Back to Hogwarts day! LEGO announced a brand new set, created with help from James & Oliver Phelps, releasing tomorrow! The beautiful Diagon Alley LEGO set has an interactive element to it with the help of a mobile site and buildable QR codes.
The set is a little over a yard wide when lined up and comes with 14 minifigures of characters found in Diagon Alley throughout the series! There are interactive elements such as a hidden lever to trigger movement of the arm/hat of the statue in Weasley’s shop.
Marcos Bessa, LEGO Harry Potter Design Lead commented: “I love how faithful the final design is to the architectural details in the film. You can barely see some of these buildings zooming past your screen, but we tracked down different photographs from the sets – some of them from nearly 20 years ago – to make sure everything is spot on. Diagon Alley is the biggest set I’ve designed to-date and I am really proud of how it has come together.”
This set is for ages 16+, contains 5,544 pieces and retails for $399.99. It will be available for purchase tomorrow, September 1st in LEGO stores and their official website!
The much-anticipated Harry Potter + Vera Bradley bag collection is now available! The Limited-Edition Collaboration, inspired by the Wizarding World, is comprised of over 50 items ranging in styles from crossbody to backpacks and duffles or totes! Something for everyone. The collection also includes other pieces like mugs, lanyards, a notebook and charms.
Vera Bradley, Inc. (NASDAQ: VRA), a leading American bag and luggage company and iconic lifestyle brand, and Warner Bros. Consumer Products, are excited to introduce a Harry Potter™-inspired capsule collection including backpacks, handbags, travel duffels, accessories, cozy favorites, and more.
The captivating collection features an exclusive Home to Hogwarts™ pattern with nods to the iconic symbols from the Harry Potter™ film series and Vera Bradley’s signature bright, colorful touch. Select pieces are also available in patterns named and styled after each Hogwarts™ house — so whether you aspire to the bravery of Gryffindor, the ambition of Slytherin, the wisdom of Ravenclaw, or the loyalty of Hufflepuff, there’s something for everyone. In true Vera Bradley fashion, the smart styles are not only ultra-versatile and functional, but also feature hidden surprises and pockets full of wonder to bring a little bit of magic to every day.
“So many of our fans grew up with Harry Potter™ the same way they grew up with Vera Bradley. In fact, this was one of the most highly requested collaborations from our customers and associates,” said Rob Wallstrom, Chief Executive Officer of Vera Bradley. “The Harry Potter™ + Vera Bradley collection embodies the imagination, courage, and spirit of adventure that the Harry Potter™ movies are known for, and we couldn’t be more excited to finally bring this collaboration to life.”
The Harry Potter™ + Vera Bradley collection is now available in Vera Bradley Full Line stores, participating Vera Bradley retailers, and on www.verabradley.com.
Toy brand YuMe has announced a brand new Harry Potter collectible that will be released as part of Walmart‘s Collector’s Con on July 17, 2020. Pre-orders for the capsules will begin on that date, so stay tuned!
Each of the YuMe Harry Potter Magical Capsules comes in a bronze Hogwarts’ crest. Collectors will find an iconic character from the Harry Potter series – 10 figures in series one. Seven magical surprises are inside each crest. You must use color-coded, heat, and water-reveal mechanisms to unlock the surprise character hidden within a secret chamber. Each pack contains one Hogwarts character, a Fantastic Beasts Pet, a wand and 3 accessories.
The full press release may be read below:
YuMe, an award-winning global toy brand, introduces an enchanting new collectible based on the Wizarding World™ with their Harry Potter™ Magical Capsules launching pre-orders exclusively at Walmart.com, as part of the retailer’s Collector Con on July 17, 2020.
Shaped to resemble the iconic Hogwarts’ School crest, the Harry Potter Magical Capsules introduce a new way for fans to show their passion for the Wizarding World. Inside each capsule are seven surprises, including a character from J.K. Rowling’s Harry Potter series, hidden within a secret chamber. Through an unboxing journey of discovery, fans will use color-coded, heat, and water-reveal mechanisms to unlock the surprise character inside.
“The incredible and enchanting world of adventure found in the Harry Potter and Fantastic Beasts franchises adds more than a little magic to fans’ lives,” said Michael Kwan, CEO of Maxx Marketing . “We are tremendously excited to extend the sense of awe and wonder that the films are famous for with our Harry Potter Magical Capsules and give fans the opportunity to collect, unbox and showcase the magic found inside of them.”
There are ten Harry Potter Magical Capsules to collect in series one with iconic characters such as Harry , Hermione, Ron , Luna , Snape and many more. Each capsule also includes a wand, a fantastic beast pet, and three other surprise accessories. Each capsule will retail for $9.99.
Harry Potter Magical Capsules are an extension to the successful line of Harry Potter products from YuMe in partnership with Warner Bros. Consumer Products which also includes YuMe Harry Potter Real Talking Sorting Hat™ which left fans spellbound in 2018.
YuMe’s Harry Potter Magical Capsules will launch as part of Walmart’s Collector Con, the retailers initiative to allow fans to continue to build their collections with products normally only available at fan conventions across the country.
LEGO have announced the expansion of their Harry Potter line. Six new playsets will be released on August 1st and will be available to pre-order starting April 30th from LEGO.com and selected retailers globally! You’ll be able to collect minifigures like Harry, Ron and Hermione as well as Neville, Luna, Draco, Professor Slugnorn, the Dursleys and more!
LEGO® Harry Potter™ Hogwarts™ Room of Requirement ($19.99) – 193 pieces including 3 minifigures: Harry Potter, Hermione Granger and Luna Lovegood.
LEGO® Harry Potter™ Hogwarts™ Astronomy Tower ($29.99) – 253 pieces including 3 minifigures: Harry Potter, Hermione Granger and Dolores Umbridge.
LEGO® Harry Potter™ Hedwig™ ($39.99) – 630 pieces, with a wingspan of over 13” and a beak-to-tail measurement of over 7”
LEGO® Harry Potter™ 4 Privet Drive ($69.99) – 797 pieces including 6 minifigures: Harry Potter, Ron Weasley, Dudley Dursley, Vernon Dursley, Petunia Dursley and Dobby.
LEGO® Harry Potter™ Forbidden Forest ($99.99) – 971 pieces including 8 minifigures: Harry Potter, Hermione Granger, Horace Slughorn, Luna Lovegood, Neville Longbottom, Ron Weasley, Lavender Brown and Draco Malfoy.
LEGO® Harry Potter™ Attack on The Burrow ($99.99) – 1,047 pieces including 8 minifigures: Ron, Ginny, Arthur and Molly Weasley, Nymphadora Tonks, Bellatrix Lestrange, Fenrir Greyback and Harry Potter
From the press release:
Today, the LEGO Group and Warner Bros. Consumer Products have revealed a new range of enchanting playsets for fans of the Wizarding World. Packed to the brim with delight and mystery, these captivating playsets will help bring the Wizarding World to life in a way that only LEGO play can do.
Featuring well-known characters, creatures and locations familiar to every would-be Hogwarts student in waiting, the new LEGO sets help young builders create adventures of their own. The sets provide opportunities for endless fun as fans help Harry, Ron, Hermione and their faithful friends reenact beloved moments from the films.
These new LEGO sets will enable fans of the Wizarding World to explore Hogwarts in a new and exciting way. They can discover the entrance to The Room of Requirement, lure Professor Umbridge to the Forbidden Forest, gatecrash the Ravenclaw dormitory and explore the Hogwarts Astronomy Tower.
And the adventures extend beyond the Hogwarts theme…for the first time, through their play, fans will be able to release Harry from the cupboard under the stairs at 4 Privet Drive, send Hedwig off to deliver an important message or explore the enchanted nooks and crannies of The Burrow.
Spanning adventures from across the seven Harry Potter films, the new sets will go on sale from August 1st and will be available to pre-order from April 30th from LEGO.com and selected retailers globally.
Due to it’s success, Mini Boden is releasing a THIRD collection of Harry Potter designs for your little wizards and witches. We could all use a little light and fun during these crazy times so be sure to check out the full collection! Now we just need all these in adult sizes.
Boden in partnership with Warner Bros Consumer Products, is excited to announce the release of a highly anticipated new limited-edition collection of Wizarding World-inspired apparel for Spring/Summer 20, available from 23rd March 2020.
Mini Boden fans are invited to wear the magic once again for the third instalment of the bestselling Mini Boden | Harry Potter collection.
Through the collection you can imagine taking a trip to Hogsmeade starting with a visit to Honeydukes. Look out for Bertie Bott’s T-shirt which may not come in every flavour, but does come complete with hand-drawn illustrations of the tasty treats in ages 2–16. The fun continues with the technicoloured jellybean motif embroidered Bertie Bott’s Shorts for boys, whilst the magical treats are brought to life in glittering sequins on the Bertie Bott’s Beans Dress with floaty layers of tulle, perfect for twirling at any party this spring.
Befriend Harry’s loyal owl companion, Hedwig, who has swooped in across dresses, skirts and pyjamas, complete with fluttering appliqué detail and beautiful hand-drawn prints perfect for any magical springtime adventure. Equally enchanting colour-changing sequin T-shirts and dresses are sure to please any Mini Boden and Wizarding World fan.
Captivate fellow wizards and witches with the hand-drawn, spellbinding print on the Hogwarts Vintage Dress and Patronus Tiered Ruffle Skirt which features flying keys, mystical Patronus and the Hogwarts castle. Both are made from lightweight cotton perfect for summer parties.
Spring also welcomes a host of charming sibling moments, with rugby shirts and a rugby dress in iconic house colours. With magical details including the Hogwarts crest in foil embroidery and Harry’s Quidditch number 7 appliquéd on the reverse, little ones will be sure to catch the Golden Snitch.
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