This morning (at precicely 7am) JK Rowling Announced via her YouTube what Pottermore is. She says that “Pottermore is an online reading experience. It’s the same story, but with a crucial change – you.” You will also be able to download the Harry Potter audiobooks e-books exclusively through the site. JK Rowling will also be sharing additional information on the books that she has never shared before! Fans will be able to use the site starting in October (with a select few being able to use it earlier)
A transcript of the video is below:
J.K. Rowling: Thirteen years ago after the first Harry Potter book was published, I’m still astonished and delighted by the responses the stories emit. Even though the seventh book and the eighth film have now been completed, I’m still receiving hundreds of letters every week, and Harry’s fans remain as enthusiastic and as inventive as ever.
So, I’d like to take this opportunity to say thank you, because no author could have asked for a more wonderful, diverse, and loyal readership. I’m thrilled to say that I am now in a position to give you something unique: an online reading experience unlike any other. It’s called Pottermore.
It’s the same story, with a few crucial additions, the most important one is you. Just as the experience of reading requires that the imaginations of the author and the reader work together to create the story, so Pottermore will be built, in part, by you, the reader. The digital generation will be able to enjoy a safe, unique online reading experience built around the Harry Potter books. Pottermore will be the place where fans of any age can share, participate in, and rediscover the stories.
It will also be the exclusive place to purchase digital audio books, and, for the first time, e-books of the Harry Potter series. I’ll be joining in, too, because I will be sharing additional information I’ve been hoarding for years about the world of Harry Potter.
Pottermore is open to everyone from October, but a lucky few can enter early and help shape the experience. Simply follow the owl. Good luck.
There is also a rumor going around that there will be a press conference today.
