Thanks to Fandango for sending out a new Press Release about Harry Potter.  The release says the following:

Harry Potter Advance Tickets Starting to Soar on Fandango

LOS ANGELES, July 1 — Harry Potter and the Half-Blood Prince doesn’t open until two weeks from today (July 15), but Fandango is already reporting strong advance ticket sales for the film, currently representing 28% of ticket sales on the site.

According to an ongoing Fandango survey of nearly 2,000 moviegoers planning to see Harry Potter and the Half-Blood Prince:
· 83% of respondents have seen all of the Harry Potter films in a theater.
· 86% have read all seven Potter books.
· 56% of respondents say Half-Blood Prince’s release date change (from November ’08 to July ’09) has not affected their interest in the film, while 32% say they are even more interested in seeing it this month than they were in 2008.
· 40% say they plan to see the movie in both the standard format and in the IMAX presentation.
· 49% of respondents are 18-34 years old; 31% have kids.

As a bonus, every Harry Potter advance ticket buyer on Fandango will receive a free music download of the song Friends and Love, from the film’s soundtrack. Details of the promotion are available at www.fandango.com/promo/harrypotter.